I worked with an engineering manager recently who was overwhelmed by a few things, but one in particular. Upon talking with him he told me that he has been avoiding, or procrastinating on this item for a while now.
Studies show that many Business Owners are not reviewing their Financial statements … WHY? It’s because they do not understand all of the financial terminology.
Do not be alarmed by the headline, we have not changed to some sort of demotivational blog. But, I’m really excited to talk about why I’m a Slacker.
Did you ever see the hashtag video with Jimmy Fallon and Justin Timberlake? (If you haven’t seen it, watch it here.) In the video from the Late Night Show, the guys were hilariously poking fun at the over-use of hashtags, but I’m here to tell you that hashtags are actually a very useful tool in your social media toolbox.
We spend a lot of time talking about writing processes and documenting procedure. But we haven’t talked much about managing processes.
“Customer service” is an overused phrase that has little meaning any more, but customers still want their needs met. To accomplish this requires that customer service is the responsibility of every employee, whether they have direct customer contact or not.
Customer service is different from any add-on service you offer for sale. If you charge money for a service, it’s part of your product mix. Customer Service is free.
Customer Service enhances your main offering – it’s not your main offer – but a pleasantly unexpected bonus that reinforces your message that you care.
It may include services such as free educational seminars. It may be the offer of free setup or an introductory period of technical assistance or maintenance. It could be the availability of credit or financial services, or simply a routine follow-up call that confirms a customer’s satisfaction. Whatever it is, it has to fulfill your customers’ deepest needs.
Customer Service opportunities are endless. It is a major area that can give you a competitive advantage – especially if you are seen as a commodity with numerous competitors. So, when you start thinking about the customer services you might offer, think beyond the obvious.
Put yourself in your customers’ shoes. What attributes of your business lend themselves to better customer service? Don’t be afraid to experiment and then elicit feedback from the people who know best – your customers.
See our Customer Service Course for more great tools and resources!
