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About this Course – Marketing
Marketing is the action or business of promoting and selling products or services, including market research and advertising. The key word here is ACTION, without action marketing does not work.
Marketing is the second department that actually brings income into your business. You have to spend money to make money. But make sure you spend it well. These modules will help you to determine who your ultimate customer is, the best message to create for your customer and the best marketing venues to use to communicate with your potential customers.
Marketing Course Overview
Small Business Triage Summit - Guerrilla Marketing
Define your Customer
Tips on Facebook Pages
80/20 Rule for Marketing Leads
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Marketing Course Overview
Sales and Marketing are the only 2 departments in your company that bring in money. This module will give you an overview how Connor Business Resources can help you create a marketing strategy. -
Small Business Triage Summit - Guerrilla Marketing
his session will focus on marketing…the lifeline to any business’ success. Studies show that companies that commit to marketing during down or slow times come out of those times ahead of their competitors who did not do marketing. Why? Because their message is already out there and known to the consumers who are now ready or in need of the product or service. One of the common push backs from company owners though is, “I can’t afford to do marketing now”, “I need to save my money just in case”, among other reasons. There are effective, low cost methods to marketing, typically called guerrilla marketing tactics. If you are unfamiliar with what guerrilla marketing is then this session might be just for you. We will discuss why marketing now is important to your businesses survival and try to come up with some strategies that will work for you on a budget. -
Define your Customer
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Tips on Facebook Pages
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80/20 Rule for Marketing Leads