Connor Business Resources

Archive for December, 2018

“Aspire to Inspire before you Expire” by Paula Mathews

This motto was posted a while ago in Facebook. It is attributed to Crystalline Starseed-Pleiadian or Eugene Bell, Jr. or Israelmore Ayivor, depending on whom you ask. This quote reminds me of teaching and why many people go into the teaching field.

There are so many different ways to inspire your employees, your family, and your friends.

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The 5 Senses of Marketing: How to Utilize Sensory Marketing

by Alicia Williams

Was it the horsepower under the hood, the power train, the transmission or maybe even the entertainment system? Was it the design, the color or the price?

If you’re like most of us, you’ll have answered, “A combination of all of the above.” But did you know your purchase decision was likely influenced by subconscious cues built into the car?


7 New Types of Leadership Models for Innovative Thinkers

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    • Showing up late is the greatest form of disrespect. You’re telling people that your time is more valuable than theirs.
    • Do what you say you will do, when you say you will do it!!
    • “If you have a positive attitude and constantly strive to give your best effort, eventually you will overcome your immediate problems and find you are ready for greater challenges.”
    • Body language and tone of voice (not words) are our most powerful assessment tools. The body language you use tells a story.
    • People want to be around individuals that give off positive energy. Positive energy is contagious.
    • Take control of your attitude. Be solution-oriented not problem-focused. Avoid whiners and complainers. Be constructive, productive and positive; don’t criticize. Stay away from gossip.
    • “You can do anything as long as you have the passion, the drive, the focus, and the support.”
    • “If you are not willing to learn, no one can help you. If you are determined to learn, no one can Stop you!”
    • Don’t lower your expectations to meet your performance. Raise your performance to exceed your expectations. Go the extra mile!
    • “By failing to prepare, you are preparing to fail.” You will be much more confident when you are prepared.
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Ten Facts About Bonuses

  1. Money required for bonuses comes from profit which belongs to shareholders. It should only be invested in bonuses if it will increase shareholder wealth and/or financial security.
  2. If bonuses are distributed too widely among employees, the individual bonuses are invariably too small to act as profit motivators.
  3. Small bonuses for outstanding performers are inadequate rewards that probably act as demotivators, and do not motivate continued high performance.
  4. Bonuses should be at least 10 percent of an employee’s annual salary, and preferably much higher, if the bonus is expected to motivate continued high performance again next year.
  5. Bonuses distributed to most employees as the ‘same percentage of annual salaries’ become an entitlement after two years and do not motivate high performance.
  6. Firms cannot continue to pay out large bonuses unless they generate high profits in most fiscal years.
  7. Executives, managers and other key employees such as chief engineers, principal designers and business developers have greater impact on a company’s success than employees performing roles at lower organizational levels, so naturally they will be eligible for bonuses, and their bonuses should be larger than many other employees.
  8. Outstanding performers’ income packages should include a market-related salary, the opportunity to purchase shares in the company, and an outstanding incentive bonus.
  9. An out-of-date business culture can mask unacceptable productivity levels and dangerous marketing problems, both of which contribute to reduced profit and small or no bonuses.
  10. Some employees believe that they are already working very hard (input) and should receive a bonus when, in reality their performance level (output) is less than adequate.




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Goals, Resolutions, Tactics & Dreams

by Susan Fenema

Every year at this time, people start thinking about their New Year’s resolutions and goals for the next year. Recently I became aware of some confusion regarding resolutions, goals, tactics, and wishes. And, I want to set the record straight!

As the leader of a mastermind group, last year about this time, I asked everyone to submit their goals for the year. I gave no direction or education… just simply requested goals for the year.

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